Media

Gain the holistic business visibility to exploit media assets. Capitalize on business opportunities at highest margins. Improve revenue, consumer loyalty, and competitive advantage in print, broadband and mobile channels.

Business Intelligence (BI) Visibility to Profit from Media Industry Expansion

Continuing industry shifts impact all media companies’ operations, distribution, consumer marketing, advertising performance, supply chains, content protection, and more. As choices for media consumption expand over print, broadband and mobile channels, providers, content creators and aggregators all must keep their business strategies aligned with the latest media delivery technologies.

Using the QlikView business intelligence (BI) solution, leading media companies worldwide can:

  • Improve media business insight into subscriber/viewer behaviors and preferences
  • Increase subscriber/viewer acquisition and loyalty
  • Exploit revenue opportunities across multiple distribution channels
  • Leverage stronger, more productive industry partnerships
  • Improve management of royalties, copyrights and content security

The QlikView Customer Experience

Discover why more than 300 media providers worldwide have turned to QlikView to overcome their Business Intelligence (BI) challenges and improve their performance.

“We have a lot of data sources. QlikView allows us to go cross platform and grab data from anywhere to answer business questions. This is not traditional BI but more business analysis.”
- Jacob Hoffmann-Petersen, IT Manager, IDG

“QlikView has made us a more valuable business partner. Giving our clients the ability to self-analyze the effectiveness their promotional strategies gives us a real competitive advantage.”
- Jim Williams – VP, Analysis, Exmplar

“QlikView is a true management tool. We can see how business is doing right now, on the fly. It doesn’t take two or three days.”
- Jacob Hoffmann-Petersen, IT Manager, IDG

Guide business decisions from the “big picture” view

Media companies operate with segregated business units and systems that lack data interoperability, either from prior IT investments or M&A activity. QlikView enables critical business intelligence visibility into systems across business units and external data sources, which improves capabilities to adapt rapidly to media industry and enterprise changes, capture revenue opportunities, and reduce operational costs